Twitter launches TV ad targeting system
24 May 2013 | by Gordon MacMillan
fingerprinting technology to automatically detect when and where a brand's commercials are airing. This can ...
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'We never expected to be Champions League sponsor for 21 years' says Ford marketer
24 May 2013 | by John Reynolds
with the growth in technology and quality of the competition has parallels with our cars and what we ...
What marketers can learn from Generation Y
23 May 2013 | by Tokunbo Ajasa-Oluwa
magazine) those born between 1980 and 1994 who have grown up on a diet of technology, social media ...
Ford uses 'Europe's Super Bowl' to push technology credentials
23 May 2013 | by Alex Brownsell
Ford is using what it claims is Europe's "Super Bowl" moment to kick off a new brand campaign to promote the range of technologies available with its vehicles.
First Direct returns to 'challenger' origins with 'unexpected bank' relaunch
22 May 2013 | by Alex Brownsell
ourselves on above technology is providing great customer service. That really is the messaging behind the ...
Marketing Leader of the Year: The candidates - Justin Cooke
17 May 2013
move on and make it better, besides people only ever remember the good stuff. How is technology ...
Morrisons strikes 25-year deal with Ocado
17 May 2013 | by John Reynolds
-year-deal announced today is a technology and service agreement, along with a leaseback of property and ...
Marketing Leader of the Year poll - only one day left to vote!
16 May 2013
fashion retailer Topshop he has established the brand at the cutting edge of marketing, using technology ...
Clear Channel billboard converts humidity into drinking water
15 May 2013
researchers at the University of Engineering and Technology, transforms water using a series of ...
How should marketers approach Silicon Roundabout?
13 May 2013 | by Dylan Williams
Technology Advisory Board at 10 Downing Street....technology cluster has emerged. For three years now we ve hosted MiniBar, the UK s largest monthly tech start ...
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