Exponential plots Cannes augmented reality ad
14 Jun 2013 | by Magda Ibrahim
cloud its judgement of assets - both people and technology - that could help it do its job better ...
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CANNES 2013: Emery talks McLaren and the importance of adapting
18 Jun 2013 | by Arif Durrani
iterating to succeed in a changing environment. Emery said: "McClaren is really a technology organisation ...
Do Cannes Media Lions still matter?
13 Jun 2013
, Mindshare "Awards are generally flawed. Also, Cannes generally is as much a celebration of technology ...
Who owns the creative agenda?
13 Jun 2013 | by Staff
Technology is now allowing creativity to be expressed through a growing number of channels and ...
Burberry partners with Google on digital kisses campaign
12 Jun 2013 | by Magda Ibrahim
, which aims to humanise technology through emotive digital experiences. The experience is hosted on a ...
Clear Channel readies #canvas Twitter push at Cannes
11 Jun 2013 | by Arif Durrani
June: Is technology redefining creativity? Wed 19 June: Has globalisation diluted creativity? Thur ...
MEDIA360: Integration 'no longer an option'
07 Jun 2013 | by Chloe Smith
said successful integration was a product of media, format and technology and "bringing those three ...
MEDIA360: Channel 4 gives preview of 4Now app
07 Jun 2013 | by Priyanka Mehra Dayal
and technology at Channel 4 said: "As a centralised product destination, 4Now allows us to enhance our ...
AppNexus bolsters European team
07 Jun 2013 | by Magda Ibrahim
Ad technology platform business AppNexus is expanding its European team with the appointment of
Marketing revolution needed to catch up with technology, says Rory Sutherland
06 Jun 2013 | by Magda Ibrahim
Ogilvy Group vice-chairman Rory Sutherland argues that a revolution is needed in marketing to match the past decade's digital strides, in the latest Campaign Talking Inspiration films.
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