Search results for "Technology"

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OMD is most-awarded media network

11 Nov 2005 | by Darren Davidson

was the most-awarded advertiser of the year. The technology company's UK "virtual history" campaign ...

The Direct Approach: A step ahead

04 Nov 2005 | by John Minnec, Draft London

capitalise on trends and use new technology to do so. But there's a balance to be struck. Technology can ...

The Direct Approach: The agency of the future

04 Nov 2005 | by Simon Marshall, Publicis Dialog UK

best. Second, the rise of technology in communications will force us to re-evaluate our thinking on ...

The Direct Approach: How to score a direct hit

04 Nov 2005 | by Claire Beale, editor, Campaign

core and technology, finally, is catching up. Whatever the truth of it, DM agencies are often proving ...

The Direct Approach: The third wave

04 Nov 2005 | by Chris Thomas, Proximity Worldwide

put brands on the balance sheet; the fact that technology has facilitated global brand management ...

The Direct Approach: New mandate for data

04 Nov 2005 | by Neil Morris, Institute of Direct Marketing

and society. Today's information and communication technology enables marketers to be ever more ...

Digital vs Direct

04 Nov 2005

the opportunities presented by the medium and are literally driving the application of the technology ...

Media: All About ... The latest Rajar figures

04 Nov 2005

digital future and more adults are tuning in via new technology. Rajar reveals that while only 6.1 per ...

The Direct Approach: The back of the net

04 Nov 2005 | by Jackie Stevenson, Craik Jones Watson Mitchell Voelkel

technology was in the hands of technical experts who developed over-specified websites, many of which still ...

Iremonger to head digital at Proximity

24 Oct 2005 | by by Staff

and technology. The two will work together to take Proximity Digital into its next phase of growth ...

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