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Media: Forum - Will the labour of Channel 5’s sales team pay off? - For the Channel 5 sales and marketing teams, the worst bit will be over on Sunday. They’ve been trying to talk advertisers and agencies into signing up for something that

28 Mar 1997 | by ALASDAIR REID

art - bells and whistles, multimedia ... you name it. The idea was not only to bring new technology ...

Saatchis launches virtual site on Web for Energy Savings

21 Mar 1997 | by Our Parliamentary Correspondent

the latest technology. The site, which builds on the same theme, includes a virtual house ...

CONFERENCES AND EXHIBITIONS: ENHANCING EVENTS WITH NEW MEDIA - Forget dry ice and naff coloured lighting, live events of the future will impress their audiences with digital data, online research and cybercafes. Fiona Keating investigates

14 Mar 1997 | by FIONA KEATING

state-of-the-art technology. But to what extent do the Internet and multimedia enhance a live event?...state-of-the-art technology. But to what extent do the Internet and multimedia enhance a live event? The ...

INTERNATIONAL: MEDIUM OF THE MONTH - Al-Hayat, the top Arab daily title, is a respected survivor

14 Mar 1997 | by DAVID HIRST

from a non-Arab base such as London and by using new technology. Printing simultaneously in Beirut ...

CONFERENCES AND EXHIBITIONS: THE IMPORTANCE OF EVALUATION - Exhibitions may be big business, but how do stand holders assess the quality of their visitors? Robert Dwek reports on the latest hi-tech developments

14 Mar 1997 | by ROBERT DWEK

evaluation is the Internet and digital technology. These innovations enable an event to be measured ...

INTERACTIVE: BEHIND THE HYPE/ATTITUDES TOWARDS TECHNOLOGY: Will ignorance of new technology stunt

07 Mar 1997 | by JOHN OWEN

technology as a whole?...to technology as a whole? The answer to the first question is ever-changing, but there are a ...

THE INTERACTIVE QUESTIONNAIRE IN ASSOCIATION WITH - Commercial Websites are, at best, visited by the odd client. At worst, they are a joke. Edited by Mairi Clark

07 Mar 1997 | by MAIRI CLARK

technology creates a site not just with a point but with a unique selling point. Gary Lockett ...

FORUM: Can Monte Carlo’s television forum justify itself? - What exactly is the point of the Monte Carlo TV conference? To look at the agenda, you’d hardly believe that the airtime market has just been through a turbulent 12 months. Is the

07 Mar 1997 | by ALASDAIR REID

this year s agenda: Is there a market for new technology? Is media research missing the point? Is it ...

 

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