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CDP unveils Honda’s European campaign

28 Feb 1997 | by KAREN YATES

principles of Honda s philosophy - that the impetus for product and technology development comes from ...

Campaign Diary: Thanks to AMV and BT McWilliams gets free ad within ad on radio

21 Feb 1997 | by Belinda Archer

technology with the resoundingly pithy: Thanks to BT s ISDN network, the information superhighway has now ...

Business Press: The Blossoming Relationship between Publishers and Event Organisers - Tim Woolgar says the increasingly popular business of organising events around a successful magazine title is changing the way publishers operate

21 Feb 1997 | by TIM WOOLGAR

market sectors such as horticulture or information technology. Doyle explains: Within each group we ...

Will there ever be a fourth wave? - Start-ups blazed a creative trail through the 70s and 80s as long-established agencies looked nervously over their shoulder at the new wave. Will we see the like again? John Tylee investigates

21 Feb 1997 | by JOHN TYLEE

higher by the heavy investment needed in new technology. Even M t the soft target of 20 years ago ...

BMP DDB takes top team from O&M for wide-ranging briefs

14 Feb 1997 | by JOHN TYLEE

posters made use of SuperLite technology to fill a glass with Guinness. The original line ...

CAMPAIGN INTERNATIONAL: THE WORLD’S TOP CLIENTS - How Nike monopolises the global market

14 Feb 1997 | by JIM DAVIES

narrows it down to the original Michael Jordan air technology ads from the mid-80s; the Bo knows ...

PERSPECTIVE: The digital era will afford choice only for the big players

07 Feb 1997 | by DOMINIC MILLS

that Britain is so far off the pace in terms of TV technology that the likes of Sony and Philips...that Britain is so far off the pace in terms of TV technology that the likes of Sony and Philips ...

Haymarket unveils new-media title for marketing experts

07 Feb 1997 | by KAREN YATES

adopters of new technology. One in two are already connected to the Net and log on at least once a week ...

SPOTLIGHT ON: DIGITAL TERRESTRIAL TV: BSkyB’s franchise bid teams old rivals in surprise alliance - What are the implications of Rupert Murdoch’s latest strategy? By Alasdair Reid

07 Feb 1997 | by ALASDAIR REID

technology. The remaining frequencies, capable of carrying 15 channels, are now up for grabs. The ...

INTERACTIVE: Boffins, if you want to know why folk ignore the Net, ask any mum - NEW-MEDIA CLINIC

07 Feb 1997 | by JOHN OWEN

off with the latest technology. While such blinkered exhibitionism persists, the Internet ...

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