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CLOSE-UP: LIVE ISSUE/PEPSI - Why Pepsi is still desperate to be the choice of a generation/Unfocused advertising has branded Pepsi as the poor substitute, John Tylee says

Georgia Institute of Technology in Coke s home city of Atlanta and a former marketing consultant to ...

NEW MEDIA: ISP gets interactive

the number of companies using interactive TV, and internet technology as part of their sales...by the number of companies using interactive TV, and internet technology as part of their sales ...

CAREERS: Comment - Promotions can be music to the ears of clients

await the new challenges the technology and the millennium will throw at me. ...

Real Media acquires German internet sales house

. In Germany, Real Media has to date concentrated on building site relationships through technology ...

Real Media acquires German internet sales house

. In Germany, Real Media has to date concentrated on building site relationships through technology ...

Weber promotions sees Pittham take on European role

Technology PR agency The Weber Group has made Cathy Pittham European managing director, replacing...Technology PR agency The Weber Group has made Cathy Pittham European managing director ...

Pitney Bowes appoints Cohn and Wolfe

post faces intense competition from new technology such as e-mail. Work on the corporate and trade...business post faces intense competition from new technology such as e-mail. Work on the corporate and ...

Grandfield acquires John Newton in expansion drive

opened a technology and corporate division and its financial services marketing arm was a year old last ...

Saatchis’ Territorial Army work emphasises military readiness

Saatchi lenticular posters, in which technology similar to holograms is used to flip between two ...

MEDIA PROFILE: Vivienne Goldsmith, features editor, Sunday Business - A woman who means business

. As features editor, Goldsmith oversees the travel, arts, health, recruitment, food and technology ...

 

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