Search results for "Technology"

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Real-time pricing: coming to a store near you

08 May 2013 | by Matthew Chapman

technology and the information held on individuals' shopping histories means product prices could soon adapt..." despite the "investment in technology and competitive data that is typically needed". Commercial ...

PRWeek TV: Brands urged to plan for hacking risks

22 Apr 2013 | by Lynsey Barber

[companies] need to figure out the right technology and there are companies that manage the password ...

Think BR: Big data for one and all in 2013

21 Dec 2012 | by Ellen Valentine

marketing solutions. But even while the technology is catching up to the social explosion, there s still ...

Think BR: Big data = better marketing?

04 Dec 2012 | by Wolf Allisat

in their approach to data management and by partnering with the right technology providers, agencies ...

Think BR: When acronyms get in the way of valuable relationships

23 Nov 2012 | by Oliver Spalding

technology decisions as the CIO. Technical considerations are critical, but the relationship comes first ...

Think BR: DMA 2012 - learning what to do with the biggest data

26 Oct 2012 | by Louisa Osmond

terms of technology, implementation and general marketing theory. However, before getting self ...

Think BR: From gut instinct and guesswork towards rational marketing

24 Oct 2012 | by Glenn Granger

was previously viewed as a once a year luxury reserved for the biggest brands. New technology ...

Think BR: Big data, or just better targeting?

10 Oct 2012 | by Dan Hagen

the use of technology, quickly making it useful for communications. Actionability. Changes to ...

Royal Mail unveils direct marketing facility MarketReach

09 Jul 2012 | by Alex Brownsell

integrate "real elements" into increasingly digitally-led campaigns In partnership with technology ...

Evidon and DoubleVerify integrate privacy and ad verification

24 May 2012 | by Daniel Farey-Jones

The partnership means clients can take advantage of DoubleVerify's measurement technology and ...

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