Ogilvy Group vice-chairman Rory Sutherland argues that a revolution is needed in marketing to match the past decade's digital strides, in the latest Campaign Talking Inspiration films.
claimed marketers will be the key drivers of technology across the business world....Speaking ahead of the Direct Marketing Association s Technology Summit later this month, Reed said ...
car, which carries "The ultimate urban car" strapline.
The Qashqai's Around View Monitor technology ...
LONDON - T-Mobile is trialling Bluetooth as part of a campaign to encourage more people into its stores with promotional offers.
technology specialist Htec.
24 Oct 2008
Rosie Arnold, chair of Press jury IT TECHNOLOGY - DIGITAL WINNER Title: O2 Favourite ...
21 Aug 2008
| by Louisa Barnett
of the Harte Hanks' CiTDB technology database in the UK...., which allows technology and telecommunication companies to execute marketing campaigns and build sales ...
25 Mar 2008
| by Antoinette Odoi
LONDON - KFC has become the first advertiser to trial Clear Channel Interact's ‘Find my nearest', a service that enables people to use their mobile phone to locate the fast-food chain's nearest restaurant.
29 Mar 2007
| by Charlie McCathie
Snapshot, to monitor trade using SMS technology.
11 May 2006
| by by Joe Lepper
LONDON - Byte Night, the 'sleep out' event organised by the technology industry to raise money...The campaign is being handled by Byte Night supporters in the marketing and PR sector, technology ...