Ford is using what it claims is Europe's "Super Bowl" moment to kick off a new brand campaign to promote the range of technologies available with its vehicles.
Marketers need to stop being scared of technology and drive cultural change across their...Speaking at the DMA's Technology Summit in London today, Steve Plimsoll, chief technology officer ...
at Coca Cola Great Britain and Ireland, believes technology is a game changer: "One of the key ...
to be the first company to trial the technology, which taps into the growing usage of smartphones and ...
claimed marketers will be the key drivers of technology across the business world....Speaking ahead of the Direct Marketing Association s Technology Summit later this month, Reed said ...
In a previous column, I mentioned that I believe 3D remains largely a waste of time. This is a purposefully different statement from 'I think 3D is rubbish', of course, and I thought I would explain why.
Sales figures from John Lewis back up the theory that consumers are splashing out on technology
use Christmas to encourage adoption of its contactless and mobile-payment technology.
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It's certainly not because they like playing with technology. They have better things to do with ...
13 Sep 2012
| by Nick Batten
historic features, at the same time as pushing the boundaries of digital technology".
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