to remove filtersTequila\ debuts in-house personalisation technology
19 Oct 2004 | by Staff,
The DirectSmile technology allows Tequila\ to create individual major direct marketing campaigns ...
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Big Awards 2008: IT & Technology
24 Oct 2008
Rosie Arnold, chair of Press jury IT TECHNOLOGY - DIGITAL WINNER Title: O2 Favourite ...
T-Mobile uses Bluetooth technology to drive footfall
26 Mar 2009 | by Nikki Sandison
LONDON - T-Mobile is trialling Bluetooth as part of a campaign to encourage more people into its stores with promotional offers.
Rapp partners with loyalty technology specialist
30 Oct 2008 | by Daniel Farey-Jones
technology specialist Htec.
Jewson monitors sales with mobile phone technology
29 Mar 2007 | by Charlie McCathie
Snapshot, to monitor trade using SMS technology.
Yamaha pushes surround sound technology with mailer
30 Aug 2005 | by by Daniel Farey-Jones
LONDON – Yamaha has embarked on a direct mail campaign targeting likely home cinema buyers to boost sales of its innovative YSP-1 multichannel surround-sound system.
Investment in technology improves Abacus offering
19 May 2005 | by by Daniel Farey-Jones
LONDON - Abacus UK has introduced new data models following the completion of an infrastructure upgrade costing £1m.
Technology opens new marketing possibilities in Europe
08 Aug 2003
GIS applications through which to utilise them. It is through this success that technology and, most ...
MARKETING TECHNOLOGY: Driven by technology - After years of technophobia, marketers have en masse
11 Mar 1999 | by FRAN LITTLEWOOD
Information technology has now become the primary marketing tool, according to London software...Information technology has now become the primary marketing tool, according to London software ...
Obama's CTO says marketers will drive the future of technology
22 Apr 2013 | by Nicola Kemp
claimed marketers will be the key drivers of technology across the business world....Speaking ahead of the Direct Marketing Association s Technology Summit later this month, Reed said ...
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