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The 10 Pitches from Hell 2004

22 Dec 2004

of Europeans with completely unpronounceable surnames. Agencies complained that the various global divisions ...

Careers: Brand manager of the week - Mat Bird, Brand manager, Heinz Tomato Ketchup

22 Dec 2004

balanced life. What is your greatest fear? Birds - which is ironic, given my surname. Who or what makes ...

Marketing Mix: Name that brand

17 Nov 2004

This brand was born in 1849 in Angers, France, and takes the surname of the family that created it

Diary: Council duo share more than nuptials

29 Oct 2004

With different surnames, it isn't obvious that acting head of comms Louise Raisey and senior press officer Kevin Batt have more in common than their PRWeek subscription. But the pair are married - and the working arrangements offered by the council warms our cockles. The duo work part-time and take it in turns ...

Tory MP at centre of race row with Sir Trevor McDonald

21 Oct 2004 | by Staff,

point out that with a surname like mine and with my family background and with being against any form ...

Marketing Mix: Name That Brand

06 Oct 2004

'conching', invented by a man named Rodolphe, who gave his surname to the product. Though it is a global

Careers: Company CV - Walkers Snack Foods

01 Apr 2004

party for people with the surnames Cheese or Onion. In the same month, it broke an ad featuring former ...

Langdon quits start up to take Euro RSCG chairman job

10 Mar 2004 | by Jennifer Whitehead,

the agency that his start-up partner Mark Wnek quit last year. Havas slapped a ban on Wnek using his surname ...

PROFILE: Toby Nicol, director of communications, BAA Stansted - Nicol builds up aviation nous

27 Feb 2004 | by Dan Bloch

pronounce his surname, Haji-Ioannou). So what lessons will Nicol take to his new job that can help him ...

MARKETING MIX: I'll name that brand in one

29 Jan 2004

Brand X was created more than 200 years ago by Emmanuel, whose surname gave the brand its name.

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