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PRWeek TV: Agency views on working for tech start-ups

Lotte Jones is co-founder of Blue Rubicon spin-off Surname Surname and Tom Berry is head of technology for global agency FleishmanHillard. The difference when working with a start-up as opposed to a Google or Adobe is less about the kind of work and more about ways of working , says Jones. Start ...

Tech City: How digital start-ups are using PR

to Surname Surname to raise consumer awareness of the brand and the business. Hailo's global head ... of that mix. What really appealed to us about our current agency Surname Surname was not only ...

Surname & Surname hired to promote YPlan app

Surname & Surname has been appointed to drive downloads of events app YPlan...., Surname Surname has been briefed to handle consumer activity to attract consumers to use the app ... and are excited about working with Surname Surname on creative and commercial consumer campaigns ...

On the Campaign couch

the picks for yourself. Dear Jeremy, if I "borrowed" your surname for a start-up, would I get in trouble ...

When advertising got personal

mostly dying breed. A good spot. Consider the digital universe, where surnames have, as Hopper notes ...

News in brief: the week in global PR, health, the City, public sector and lobbying

Surname & Surname, Kazoo, Berkeley PR and Vuma Reputation feature in our round-up of news in brief...Irish food brand Keogh Crisps has appointed Surname Surname to introduce its hand-cooked crisps in the UK. The Blue Rubicon-owned consumer agency will launch what is claimed to be the first ... they do not share the same surname. The PLMR team will be led by Ros Trinick and David Madden. Bryan ...

Tesco coupon scheme 'should be clearer on own-brand comparisons'

of own-label products, according to Surname & Surname's Kev O'Sullivan....up to the value of 10. O Sullivan, co-founder of Blue Rubicon s consumer agency Surname Surname ...

60-second summary: last week's PR news (17 February)

from Newedge. Surname Surname landed profile-building work for the Marine Stewardship Council ...

Surname & Surname wins sustainable seafood brief

The Marine Stewardship Council (MSC) has appointed Surname & Surname to build the organisation...The consumer agency is charged with creating a programme of activity targeting the lifestyle press and bloggers to build awareness of sustainable seafood. The tie-up follows a project Surname Surname carried out at last year's Frieze Art Fair, curating the 'world's first QR-code sushi'. James Simpson ...

My Media Week: Rita Lewis

hair and the same surname, so I decide to adopt him as my distant cousin. Tired but satisfied ...

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