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FOCUS: INTERNET - Selling the value of on-line trading/The new breed of .com companies are increasingly looking to hire in PR expertise in a bid to build brands on-line and off-line, says Maja Pawinska

cyber-company, they tend to be low-cost start-ups, causing a disparity between the fees a client is prepared ...

TOP 95 MARKET RESEARCH LEAGUE TABLES 1999: Research remains buoyant for 1999 - The ongoing wave of takeovers is accentuating the differences between large and small companies in the field of market research

interested in building its stake in market research, through acquisition or by backing start-ups ...

OPINION: SCHOOLAR ON ... INTEGRATION

with two commercials, one about small business start-ups and the other about availability of cash ...

CAMPAIGN INTERACTIVE: PROFILE - ESTHER DYSON. New-media specialist brings her insight to the WPP board. The offer was irresistible to web guru Esther Dyson, Gordon MacMillan writes

1.0 (which Dyson edits), as well as investing in a number of new-media start-ups - particularly in ...

Finance brands failing women’s wishes

women for mortgages and business start-ups. Terry Bullen, head of JWT Insight, said: There is an ...

CAMPAIGN DIRECT: ISSUE PUBLICIS - Publicis veterans get used to their new territories/It’s musical chairs as the Publicis Group’s below-the-line reshuffle takes shape

run it on start-ups, and give each one a group client to be getting on with. That way, you get the ...

FT seeks marketer for online finance revamp

from the growing number of internet start-ups and traditional competitors moving into ...

Private View

substance that s done a bunk. So last year NatWest helped 67,000 start-ups. Well, good for it. But I don ...

CLOSE-UP PERSPECTIVE: Good and bad ads for banks: assess in just ten minutes

machine network, another aimed at small business start-ups - I find this work engaging in a category ...

CAMPAIGN INTERACTIVE: PERSPECTIVE

traditional retail structures. Internet-only start-ups such as the recently launched boo.com don t need to ...

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