Nike: Write the future campaign
07 Sep 2011 | by Ed Elworthy, Global Football Brand Communications Director
Nike set out to be the most recognized, most talkedabout sports brand during the World Cup ...
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getmemedia.com Idea of the Week: Sponsor the British Lions tour this summer
29 Apr 2013
Perform Sports present an advertiser the opportunity to get involved with the biggest sporting
The Social Monitor: Olympic sponsors make the running in social media
09 Nov 2011
heat up, Adidas is the brand that comes top of the sponsors, just pipping BMW. The sports brand ...
So You Think You "Do" Brand Monitoring?
25 Feb 2011 | by Nate Walton, Web Liquid
" etc) to more complicated proximity searches. For example, "gatorade NEAR/5 sports" finds all instances ...
Connected Campaign of the Month: Lloyds TSB
17 Aug 2012
sports). The Facebook activity promoted these initiatives and encouraged participation in the Torch ...
Champions of Design: TAG Heuer
28 Nov 2012 | by Staff
introduced the world's first quartz, pocket-sized sports timer, the Microsplit 820. 1985: TAG acquired ...
Hermes
09 May 2012
and automobiles were the future, and the company began to produce leather luggage and sports goods ...
Live advertising to Channel Me
19 Oct 2011 | by Steve Smith, managing director of Ear to the Ground
produced an event in Paris for a UK sports apparel brand, featuring one of England's leading bands. We ...
MyAgency: Reclaim The Word
03 Dec 2010 | by James Easterbrook, MyAgency
the fiercely competitive sports lifestyle market. So what does this mean for us as marketers? These ...
Step into the spotlight
20 Oct 2010 | by Sam Richardson
vintage fashion to extreme sports. People are hungry for entertaining experiences. Consumers expect ...
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