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GroupM appoints Kristick global chief of ESP

and Sports Partnerships (ESP)....Kristick joins GroupM from his position as managing director of Premier Partnerships the US sports ...

New Virgin 1 show backed by Seat

Sports Coupe....Virgin 1's new show, Gethin Jones' Danger Hunters, will be sponsored by the new Seat Ibiza Sports ...

Fast Track aims to boost popularity of rugby league

The Rugby Football League has hired sports marketing agency Fast Track to grow the reach and appeal...agency will run a sports media relations campaign and a programme of events to raise awareness of the ...

Jaguar readies global campaign for F-Type launch

Jaguar is set to begin a global campaign to promote the launch of its new F-Type sports car....The campaign for the two-seater sports car is called "your turn" and breaks in the UK with a ...

Sponsorship Leagues 2010

Despite disappointing performances and scandals on and off the pitch, sports sponsorship remains a...is to forget that sports sponsorship remains one of marketing's most vibrant sectors. Steve Martin ...

The Brooklyn Brothers lands Jaguar F-Type launch activity

sports car.

Speedo calls in Iris PR to refocus as lifestyle brand

Speedo has hired agency support in a bid to be seen as more than just a sports brand.

Gatorade 'coaches' by TBWA\Chiat\Day Los Angeles

TBWA\Chiat\Day Los Angeles' new Gatorade campaign features sports coaches' insights into winning

DLKW Lowe captures first Campaign Arrows

A host of London's top agencies gathered at Rileys Sports Bar Victoria for Campaign's inaugural

Agencies to pitch for Gatorade brief

Gatorade, the PepsiCo-owned sports drink, is looking for an agency to handle its below-the-line

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