Easynet seeks sports alliances
07 Jun 2006
Broadband supplier Easynet is hunting a sports sponsorship agency as it seeks ties to boost...Association (BOA) and plans to expand its sports associations. It has issued sports marketing agencies with ...
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Sports websites bolster brands
02 Feb 2005
Advertising on sports websites significantly improves a brand's standing with fans, according to a...trustworthy than those that do not. The study, conducted by digital agency Aura Sports, also found that 36 ...
People moves: Guardian Unlimited/Aura Sports
14 Jul 2004
Vicky Kell, sponsorship manager at Guardian Unlimited, has quit to join digital sports agency Aura
MEDIA CHOICE: Sky Sports Extra
26 Aug 1999 | by GREG GRIMMER, Managing Partner, Optimed
SkyDigital s new interactive channel Sky Sports Extra....SkyDigital s new interactive channel Sky Sports Extra. This allows the viewer to choose their own ...
Digital: Travelex in sports scheme
15 Aug 2007 | by Ed Kemp
winner each month. The website will feature Travelex Sports Exchange brand ambassadors including ...
BBC to extend interactive sports coverage
17 Jun 2008 | by Alison Donnelly
The BBC is extending the interactive sports service on its digital channels....The broadcaster will ramp up sports content on its red-button service, with an emphasis on ...
Virgin Interactive hires EA Sports chief
09 Mar 2000 | by BEN ROSIER
Ratcliffe from rival EA Sports as European vice-president of marketing....Ratcliffe from rival EA Sports as European vice-president of marketing. Ratcliffe, who was EA ...
Digital choice: Sky Sports 'Year Deal'
14 Nov 2007 | by Rob Yorke, Digital director, prego*
This clever little banner for Sky Sports' Year Deal demonstrates how to effectively draw attention
BRANDING BRIEF: Lion Confectionery relaunches Sports Mixture
22 Jan 2004
Lion Confectionery is relaunching its bestselling sweets brand, Sports Mixture, with packaging
NEW MEDIA BRIEFS: Telegraph Group sports site
18 Oct 2001
Telegraph Group sports site sport.telegraph.co.uk is linking with sports media group Teamtalk to ...
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