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Reputation Survey: Sports - Footballers score own goal with public

08 Sep 2011 | by Kate Magee

Football players have the worst reputation of any sports players, while tennis players have the ...

Pay sports ruling could have 'profound implications' says Sky chief

03 Mar 2011 | by Maisie McCabe

implications, as rights are sold in territories across all forms of content, [films as well as sports]. If this ...

Nike and Tom Tom launch GPS sports watch

07 Jan 2011 | by Ed Owen

also examining ways to expand its Nike+ offering to other sports . The Nike+ creative account is ...

Sky Sports 'start of the season' by Brothers and Sisters

28 Jul 2011

Sky is promoting the start of the 2011/12 football season with a new TV ad by Brothers and Sisters.

Sports journalist Brian Alexander leaves BBC to join Square 1 Consulting

04 Apr 2011 | by Alec Mattinson

One of the BBC's best-known sports journalists has quit the broadcaster to join Square 1 Consulting....-year broadcasting career. Before joining the BBC in 1997, Alexander was sports editor of three ...

Brands look for sports PR expertise in the run-up to London 2012 Olympics

31 Aug 2011 | by Nikki Wicks

Brands are increasingly demanding sports expertise from their PR agencies as the London 2012...to tap into London 2012. Lucy Mart currently heads the sports division at Edelman, where she leads ...

Sky Sports' reputation escapes Andy Gray and Richard Keys sexism row unscathed

03 Feb 2011 | by Cathy Bussey

Brand Sky Sports has escaped last week's sexism row largely unscathed, according to exclusive...channel had not changed. A substantial 78 per cent said that they did not think Sky Sports as a channel ...

Hit or Miss?: Sky Sports responds to 'sexist' comments by star presenters

28 Jan 2011

Taking the mic: Sky Sports came under pressure to sack stalwarts Andy Gray and Richard Keys after...The pair were suspended after Sky Sports MD Barney Francis said their comments were 'totally ...

Grayling wins global consumer brief to promote specialist sports brand Skins

15 Aug 2011 | by Nikki Wicks

Launched in 1996, Skins products include a range of compression sports clothing for cycling ...

Bjorn Borg Underwear calls in Threestyle for UK sports PR drive

21 Oct 2011 | by Sara Luker

Threestyle, the fashion and lifestyle arm of Threepipe, will promote the Swedish sports fashion ...

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