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Interactive TV to arrive under Open ... banner

13 Nov 1998 | by CLAIRE BEALE

shopping for sports and leisurewear as well as foot-wear brands such as Adidas, Nike, Reebok and ...

Jaguar S-type launches with downloadable screen saver

30 Oct 1998

- Jaguar Cars has marked the launch of its new compact S-Type sports car with a downloadable...- Jaguar Cars has marked the launch of its new compact S-Type sports car with a downloadable ...

Jaguar S-type launches with downloadable screen saver

30 Oct 1998

- Jaguar Cars has marked the launch of its new compact S-Type sports car with a downloadable...- Jaguar Cars has marked the launch of its new compact S-Type sports car with a downloadable ...

CAMPAIGN REPORT ON NEW MEDIA: Browsing for Pleasure - Our advertising industry browsers visited sites designed to enhance their personal interests. Compiled by Jade Garrett

30 Oct 1998 | by JADE GARRETT

banners and tabs showing the full range of sports covered quickly makes the sports nut feel at home ...

CAMPAIGN INTERACTIVE: INTERNET ADWATCH - IT corporates continue to lead monthly adspend as IBM breaks the pounds 100,000 mark, Claire Cozens says

30 Oct 1998 | by CLAIRE COZENS

Reeve, the research director at Fletcher Research, points out: A search engine and a sports site, for ...

CAMPAIGN REPORT ON NEW MEDIA: Brand vehicle versus DM tool - Is the internet best used to increase brand recognition, or as a direct marketing tool to consumers? Karen Yates reports on two different responses to website technology

30 Oct 1998 | by KAREN YATES

suggested sponsoring the World Cup News site of Sky Sports. It wasn t cheap, Chris Rayner, the ...

CAMPAIGNLIVE UPDATE

09 Oct 1998 | by CLAIRE BEALE

question, about its new client, Sporting Life. There is room in the marketplace for a daily sports ...

NEW MEDIA: Reebok targets its new web site at Euro markets

01 Oct 1998 | by ANNE-MARIE CRAWFORD

. The site, located at www.europe.reebok.com, will be aimed at sports and fitness enthusiasts and will ...

NEW MEDIA: Nationwide ties with TSMSi for soccer site ads

17 Sep 1998

Yahoo! and Altavista, and sports sites such as Sky, Soccernet and Sporting Life. TSMSi ...

NEW MEDIA: Sporting update

03 Sep 1998 | by BINNUR BEYAZTAS

JD Sports has relaunched its web site, www.jdsports.co.uk, with a redesign carried out in...JD Sports has relaunched its web site, www.jdsports.co.uk, with a redesign carried out in ...

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