29 Jan 1999
| by QUENTIN COWDRY
committee of probably the biggest sports marketing opportunity in the
world.
The opportunism that ...
29 Jan 1999
| by STEPHANIE FRANCE
choice of
six primary channels. Premium channels, such as FilmFour, Sky Sports and
Sky MovieMax, are ...
28 Jan 1999
| by IAN DARBY
Last year Adidas overtook arch-rival Nike as the best-perceived
sports brand in the UK. A survey...Last year Adidas overtook arch-rival Nike as the best-perceived
sports brand in the UK. A survey ...
28 Jan 1999
| by ANNE-MARIE CRAWFORD
. Three 20-second slots will run on Sky One
and Sky Sports..... Three 20-second slots will run on Sky One
and Sky Sports.
...
28 Jan 1999
| by ALEXANDRA JARDINE
store following its acquisition by Sports
Division founder Tom Hunter....store following its acquisition by Sports
Division founder Tom Hunter.
The new stores, called d ...
28 Jan 1999
| by CONOR DIGNAM and LUCY BARRETT
and News of the World brands to all
the sports programming on Kelvin MacKenzie s station....Sun and News of the World brands to all
the sports programming on Kelvin MacKenzie s station ...
28 Jan 1999
| by ALEXANDRA JARDINE
Games publisher Gremlin Interactive is strengthening its Actua
Sports brand by signing a licensing...Games publisher Gremlin Interactive is strengthening its Actua
Sports brand by signing a ...
28 Jan 1999
| by ALEXANDRA JARDINE
Hunter, the
energetic Sports Division founder, for a knockdown price of pounds
5m.
A ...
28 Jan 1999
| by IAN DARBY
, McDonald s, Panasonic, Samsung, Sports
Illustrated/Time, UPS, Visa and Xerox.
Marketing spoke to ...
28 Jan 1999
| by ANNE-MARIE CRAWFORD, Media Editor, Mark
work and the music and film reviews
would be far better housed elsewhere. The paper s sports section ...