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CAMPAIGN DIARY: How good sports gave charity a cash boost

Sports, was a great success....Sports, was a great success. It raised pounds 20,000 for the charity, with Yellow Submarine ...

MEDIA: ADRENALIN - AN EXPERT’S VIEW/A new sports magazine is not for the faint-hearted. Tim

Adrenalin is defined in the dictionary as a hormone secreted by the adrenal glands, effecting circulation and muscular action, and causing excitement and stimulation .

SPORTS WARS: Sports marketing has become so big, it’s hard to tell one brand from another

important. It gives you credibility beyond the game. Other sports, such as running, can t do this ...

Media: In Brief - New mag for JD Sports fans

Attitude Publishing has launched a customer magazine for sports retailer JD Sports called Tred...Attitude Publishing has launched a customer magazine for sports retailer JD Sports called Tred ...

Sports drinks rapped

Sports and energy drinks are little more than overpriced soft drinks containing too much sugar...Sports and energy drinks are little more than overpriced soft drinks containing too much sugar ...

ADVERTISING & PROMOTION: Nike invites two agencies to vie for sports task Photograph (omitted)

Nike is pitting two London ad agencies against each other over a new stand-alone account to devise global ads for particular sporting activities.

SOAP BOX: Sports branding has to keep the fans on your side

TV channel from Manchester United are stoking the fires of a major trend. Even sports personalities ...

Ministers collide in debate on tobacco sports sponsorship

Ministers have clashed over the Government s plans to outlaw sports sponsorship by the tobacco...Ministers have clashed over the Government s plans to outlaw sports sponsorship by the tobacco ...

Rainey Kelly to put Times sports pages ads on to television

The Times is taking its sports pages campaign on to TV at the end of this week as it strives to...The Times is taking its sports pages campaign on to TV at the end of this week as it strives to ...

Sports chief to head 2000 task

, now a consultant to international sports marketing organisation ISL, is being lined up to take the ...

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