#aoty12: Sponsorship Agency of the Year - Synergy
11 Dec 2012 | by John Reynolds
Synergy has been crowned Marketing's Sponsorship Agency of the Year 2012, after riding the crest ...
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Lloyds Olympic marketer warns sponsors are seen as a 'necessary evil'
25 Apr 2013 | by Nicola Kemp
traditional sponsorship agency, the Lloyds Olympic team was primarily made up of an internal team of 70 people ...
#aoty12: Sponsorship Agency of the Year - Best of the Rest
11 Dec 2012 | by John Reynolds
It has been another strong year for M&C Saatchi Sport & Entertainment, producing two standout documentaries, some eye-catching Olympics work, and creating a global frenzy with a campaign for Castrol, fronted by Portuguese football star Cristiano Ronaldo.
Rory McIlroy set to sign $250m 10-year deal with Nike
23 Oct 2012 | by John Reynolds
months. One senior source from a sports sponsorship agency said: "No doubt this is going to happen ...
Hamilton expected to be face of Mercedes advertising
28 Sep 2012 | by John Reynolds
. According to Rupert Pratt, managing partner at the sponsorship agency, Generate Sponsorship, this ...
Fast Track to axe 10% of staff
12 Sep 2012 | by John Reynolds
Chime Communications-owned sponsorship agency Fast Track, is axing around 10% of its 150 staff..., among others. The agency was voted Marketing magazine's Sponsorship Agency of the Year in 2011 ...
UK sports set to cash in as brands eye Olympic uplift
14 Aug 2012 | by Matt Chapman and John Reynolds
Keri-Anne Payne. However, Jon Ridgeon, partner at sponsorship agency Fast Track, claims minority sports ...
Brands at the Olympics: Highs and lows so far
01 Aug 2012 | by Staff
: EDF Energy Olympic news round-up As Tim Crow, chief executive of sponsorship agency Synergy ...
Queen's Jubilee extravaganza provides national lift
08 Jun 2012 | by Daniel Farey-Jones
to the event s sponsorship agency Phar Partnerships. Asda secured the deal, offering organisers ...
The craft of arts sponsorships
01 Jun 2012 | by Matthew Chapman
, development director at sponsorship agency Kallaway, says BP's decision to maintain the sponsorship was 'a ...
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