LONDON - Business software giant SAS has launched a social media data analysis tool, which has the...SAS is offering Social Media Analytics as an on-demand service aimed at medium and large companies ...
LONDON - Alterian has acquired Techrigy, a social media monitoring and analytics firm, for an...subscription-based full version. David Eldridge, Alterian's CEO, said: "Social media monitoring and analytics are a ...
LONDON - Marketers are diverting marketing budgets away from direct marketing and into social media...respondents will be investing in social media marketing activity over the next year and as many as 40% said ...
LONDON - The Labour Party is launching a major social media drive in the run-up to this year...Tories make best use of email but all parties flounder on social media ...
"the future for large communications holding companies such as WPP in a fast, nimble, social media ...
Alterian, which makes technology to support marketing campaigns, has bought a social media...Alterian already offers some social media monitoring services but the acquisition will allow it to ...
specialist, as social media director...., advertising and digital offering with an influential social media voice, recently returned to the UK having ...
LONDON - Filofax is investing in email and social media as part of a retention-based marketing...The brand will integrate its email drive with social media activity on Twitter and Facebook. To ...
client's customers are active in social media from their opted-in email addresses....takes opted-in customer email addresses supplied by a client and searches social media sites for ...
Experian has added social media to its product range with the acquisition of a majority stake in...services cover strategy, advertising and constructing social media presences and applications. The ...
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