to remove filtersPublicis Groupe acquires Rokkan Media in the US
21 Dec 2012 | by Arif Durrani
expertise in ecommerce, loyalty programs, digital marketing, mobile and social media. Rokkan's core ...
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Marketers at risk of turning consumers into brand blockers
24 Dec 2012 | by Kieran Kilmartin
New research looks at whether marketers are spending wisely on social media, writes Kieran...Social media is everywhere and marketers are planning to take full advantage by pledging more ...
Instagram boss denies users' photos will be sold for advertising purposes
20 Dec 2012 | by Matthew Chapman
to sell photos for advertising purposes, following a social media backlash.
Social media guidelines given cautious thumbs up by PR industry
19 Dec 2012 | by John Owens
The PR industry has given a cautious welcome to new guidelines around social media in the wake of...social media in an effort to distinguish what is offensive from what is illegal. The guidance appears ...
Cadbury to bring playful element to Creme Egg
19 Dec 2012 | by John Reynolds
fling that she knows won't last. A digital and social media campaign, created by Elvis, supports the ...
PRWeek editor-in-chief Danny Rogers to lead Campaign
19 Dec 2012 | by PRWeek reporter
and blogs from a variety of external sources. MacMillan will retain his role as group social media ...
Bill Margaritis to step down from FedEx global comms role
19 Dec 2012 | by Frank Washkuch, PRWeek US
through video and social media.' He has made regular appearances on the Power List in recent years ...
Think BR: How to score with the fans
19 Dec 2012 | by Edgar Kuipers
, with little or any on amplification. Even with the opportunities presented by social media, 99% of ...
Think BR: Transparency is vital when it comes to personalised pricing
19 Dec 2012 | by Simon Robinson
channel for personalisation The advent of social media is giving brands another channel to collect ...
Review of the Year: Top Media Brands in 2012
18 Dec 2012 | by Nicola Kemp
would be complete without mentioning the phenomenal power of social media. The words 'four more years ...
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