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Bite chews through the competition

? Was it through experience with social media? Or was it because it had the nicest PowerBook ...

Letter - Social media should be familiar to us all

So Weber Shandwick is dedicating a team to social media? (News, 12 October). I am still reeling...what they are doing across all social media. Want a Facebook page? Want a blog? No? What then? PR is ...

Facebook chooses Bite after three-way battle

As revealed on prweek.com on Tuesday, the social media phenomenon Facebook has selected Bite to ...

Marketing Forum: If I could turn back time ..

vital social media and independent sources are in generating brand buzz. 'If I can get products used ...

Discovery acquires HowStuffWorks site for $250m

LONDON - Discovery Communications, owner of the Discovery Channel, has acquired social media

Ten things I wish I'd known 10 years ago

promotions, he admits. Now, he says, he knows how vital social media and independent sources are in ...

Talk of the site

but just try find the Boots 17 Myspace page. Brands investing in social media campaigns must seriously ...

WS dedicated to emerging media

Weber Shandwick has crea­ted a dedicated social media team, promoting former dir­ector of web.... The pair report to UK MD Colin Byrne and global head of social media Bonin Bough, who works at Weber ...

Media Perspective: Why Facebook may be adland's knight in shining armour

than Friendster or MySpace as the social media flavour of the month. But if it acts as the nursery ...

The World: The Chinese media will relish the Olympic glare

by the rules of social media - creativity, engagement and interaction are essential ingredients for ...

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