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Social media strategy

and panel discussions taken from 2 of our recent social media conferences.

Work Club wins Adidas social media account

Work Club has won Adidas UK's social media business following a competitive pitch....Work Club will be tasked with creating content across social media for the sportswear brand, which ...

Janssen-Cilag launches social media campaign for ADHD

Johnson & Johnson subsidiary Janssen-Cilag is launching its first social media campaign to raise

LG campaign focuses on social media

social media and designed to show how "technology enriches consumers' lives".

Thomas Cook to extend social media activity

Thomas Cook, the tour operator, is planning to make social media a "big element" in upcoming...competition activity on Facebook has proved a "fertile area" for the brand. Johnson said social media was a ...

Tourism Ireland in social media push

visitors. Social media, and in particular Twitter, can be extraordinarily powerful and, by tapping into ...

Brand Barometer: Social media performance of Change4life

A look at the performance of Change4Life in social media over the past four months...well-managed social-media presence. Methodology: The Social Media Reputation (SMR) score provides a ...

England 2018 extends social media campaign for World Cup bid

England 2018 is pushing ahead with a social media campaign encouraging football fans across the...bid's social media sites were valuable places for them to communicate their involvement direct to fans ...

Honda appoints Cake as first dedicated social media agency

Honda has appointed Havas Media's Cake to handle the brand's social media activity in the UK on a...dedicated social media agency. Previously, Honda has worked on an ad-hoc basis with its digital retained ...

Health insurer chases social media fame with 'Ouch Map'

Online health insurance provider Health365.com has launched an interactive social media experiment...The Ouch Map, created by social media and PR agency Umpf will monitor minor injuries from paper ...

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