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Adwatch of the year: As the year draws to a close Gail Kemp presents 1998’s winners and losers in Adwatch, the superleague for TV commercials, compiled for Marketing by NOP

on Christmas Day 1997. The style of the advertising has been naturalistic slice of life and ...

Whitbread assigns Hoegaarden brand initiative to Mother

Mother has taken on a third slice of Whitbread business this week by winning the brief to create a...Mother has taken on a third slice of Whitbread business this week by winning the brief to create ...

EDITORIAL: Dentsu aims to boost US appeal through Burnett

Japan s Dentsu, which is about to carve itself a substantial slice of Leo Burnett s global network...Japan s Dentsu, which is about to carve itself a substantial slice of Leo Burnett s global ...

LIVE ISSUE/TOBACCO ADVERTISING: Winners and losers as the tobacco ad ban looms. Andrew Grice looks at the upheaval facing agencies as new rules are unveiled

, which will start next autumn, will be so intense that a few agencies are likely to win a slice of the ...

CLIENT OF THE WEEK: Wilson beefs up its golf clubs - Nick Addecott believes he has the answer to golfers’ prayers, Karen Yates says

middle of the head. So you re less likely to slice or hook the ball. Broadly speaking, Addecott ...

 

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