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Russell Davies: CDP ushered in the artists. Now it's time for the engineers

moment have engineers at their heart. If you want to understand Google, Apple, Dyson or Samsung, you have ...

Digital outdoor must demonstrate added value

consumers in a tailored and flexible fashion, epitomised by day-part campaigns. But Samsung's Gerry ...

The television and the laptop will soon be interchangeable

sets, which Samsung, Panasonic and Sony are all marketing for 2009. Social networks have already ...

Olympic sponsors are playing global politics for high stakes

Chinese brand), Samsung (which has spent $100m ( 50m) on these Olympics) and Coca-Cola, sponsor of every ...

 

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