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Children's Food Campaign spoofs Change4Life ads

11 Aug 2010 | by Gemma Charles

by M C Saatchi, tucking into a cake while in another execution a character swaps a banana and juice ...

Avoiding a red card

27 Apr 2010 | by Joe Thomas

is not especially creative.' Deft marketing Steve Martin, chief executive at M C Saatchi Sports Entertainment ...

Opinion: The Marketing Society Forum

21 Apr 2010 | by Staff

and not simply another distribution channel. YES - Anthony Hopper, UK managing director, Saatchi Saatchi X ...

What women really want

14 Apr 2010 | by Nicola Clark

. However, he also thinks that the party's return to ad agency M C Saatchi signals 'a return ...

Mark Kleinman on Marketing and the City: In the balance

13 Apr 2010 | by Mark Kleinman

Saatchi to the Conservatives' cause does add a delicious spice to a contest in which Labour has retained the services of Saatchi Saatchi. What has almost come to matter most to those with an interest in the UK ...

Direct marketing and sales promotion leagues 2010

30 Mar 2010 | by Richard Abbott

, managing director Mel Cruickshank. Subsidiary M C Saatchi. DM 85%, other 15%. Clients include: Boots, Mini ...

Opinion: The Marketing Society Forum - Are supermarkets duping consumers with nominal price cuts?

17 Mar 2010 | by Staff

No - TIM DUFFY, Chief executive, M C Saatchi Group Shoppers aren't stupid. I'd love to think that advertising causes people to run blindly into shops and do exactly as we say, but this is just one part of a bigger story. There is a cocktail of price and value stories - reward schemes, special offers and myriad ...

Beyond digital

01 Mar 2010 | by Kunal Dutta

, the chief executive of M C Saatchi, which relaunched a centralised planning department across all seven ...

Profile: Turning geek into brand chic

27 Jan 2010

regional chief executive of ad agency Saatchi Saatchi. The two men don't just appear very different ... London, M C Saatchi and KLP. Having previously worked in agencies, McHugh has developed strong ...

Profile: Brand champion

20 Jan 2010

. His wife, Kate Stanners, is the executive creative director of Saatchi he is the first ITV marketer ...

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