Brand manager of the week: Ruth Start
14 Nov 2012
Brand lead, Very.co.uk
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Kellogg's hits back at own-label with top secret Special K recipe
17 May 2013 | by John Reynolds
Coca-Cola, which has long protected the recipe of its soft drink. Ruth Gresty, Special K brand manager ...
'Keep calm and carry on': how the BBC should go about regaining brand trust
12 Nov 2012 | by Kim Benjamin
We asked former BBC marketing chiefs Gail Gallie and Ruth Darrah how the broadcaster can recover..., and Ruth Darrah, director at marketing consultants Brand Catalyst, and the former head of marketing at ...
Hornby's Games failure
11 Oct 2012 | by Ben Bold
marketing expert and director of marketing at Carte Blanche Greetings Ruth Leonard, and Katie Bell, business ...
APA International Content Summit: Brands must plan, collaborate and integrate to ensure content marketing success
25 Nov 2011 | by Staff
marketing, was the message from Ruth Spencer, director of insight, loyalty and multi-channel at Boots to the
Speakers from Boots, HuffPo and Westfield join APA summit line-up
20 Oct 2011 | by Staff
Ruth Spencer, head of insight, loyalty and multi-channel at Boots; Myf Ryan, general manager of ...
Morrisons to sponsor gifted kids' show on ITV1
07 Jul 2011 | by Daniel Farey-Jones
audience will vote on are comedian Jason Manford, presenter Ruth Langsford, and actor and film director ...
Mattel questions effect of brands on childhood
01 Jul 2011 | by Loulla-Mae Eleftheriou-Smith
Speaking at Marketing's 'Appeal to kids and sell to parents' conference in London, Ruth Clement ...
Creating a loyal following
03 Nov 2010 | by Trevor Clawson
its status as Britain's most generous loyalty card is maintained,' says Ruth Spencer, Boots' head of ...
Scotch Tape in digital push
20 Aug 2010 | by Ben Bold
campaign is being supported by above-the-line work including in-store activity and PR. Ruth Hards ...
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