Search results for "Richard Branson"

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MARKETING MIX: Brand manager of the week - Carolyn Anderson, Chelsea Village Group

11 Dec 2003

Sven-Goran Eriksson recently. Who is the business person you most admire and why? Richard Branson for his ...

BRANDING BRIEF: Virgin Atlantic promotes launch of GlobalFlyer

30 Oct 2003

Sir Richard Branson at the helm.

OPINION: Barclays' Barrett shows damage a CEO can do in just 20 seconds

30 Oct 2003 | by Mark Ritson, assistant professor of marketing at the London Business School

damage their brands. There are some exceptions: Sir Richard Branson's enthusiasm, Britishness ...

OPINION: Entrepreneurs of today persist in looking for bigger fish to fry

11 Sep 2003 | by Mark Ritson, assistant professor of marketing at the London Business School

the direct descendant of his hero Richard Branson, Stelios has inherited a belief in the extendable ...

Let me entertain you: Brands are now looking beyond traditional TV ad and sponsorship work to connect with audiences

11 Sep 2003 | by James Curtis

is a 13-part series of programmes featuring profiles of famous entrepreneurs, such as Richard Branson ...

BAA bans Virgin Atlantic posters from BA lounges

07 Aug 2003

- and receive a further 20 off the normal flight price. Virgin Atlantic chairman Sir Richard Branson ...

MARKETING MIX: Brand manager of the week - Ray Isted, Whirlpool UK

07 Aug 2003

choice: Richard Branson, because he has developed the brand and taken on big opponents. ...

CAREERS: Company CV - Virgin Atlantic

31 Jul 2003

developed in 1984 as an offshoot of Sir Richard Branson's Virgin Group, better known for pop and rock music

Virgin taunts BA with Concorde ads

31 Jul 2003 | by Mark Kleinman

Sir Richard Branson to acquire the fleet from BA. Those efforts have foundered because of the ...

POWER 100: This year's Marketing A-list is marked by challenges from Ryanair's Michael O'Leary and David Haines of Vodafone

31 Jul 2003

ISBA council member. 29. SIR RICHARD BRANSON, VIRGIN Despite an audacious bid for BA's unwanted ...

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