BELOW-THE-LINE: BRIEFS
25 Jan 1996
retail promotions. The brief includes design of mailings and point-of-sale material. Britvic s ...
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INTERACTIVE: BEHIND THE HYPE/ARE RETAILERS MAKING THE MOST OF HOME SHOPPING?; Forward-thinking retailers should get online for the profits
26 Jan 1996 | by ALASDAIR REID
accounts for total sales of dollars 4 billion, or 0.2 per cent of all retail. Other forms of ...
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