sea. Sandra Macleod is group CEO at Echo Research ...
conducting their regular readership research. It was introduced following a parallel test with the more ... and the predicted associated cost savings may enable more publishers to commission JICREG research." The study also ... that we have been able to do this for significantly less than our last research made for a particularly ...
, latest research indicates.
Deloitte research shows their impact lags behind TV....Like a young prizefighter new to the game, the online advertising industry is looking for that first knockout punch, according to new research from the auditor Deloitte. In research released ... this research." He adds that YouTube's new "promoted videos" format is also working for advertisers: "We ...
The Havas media agency MPG Media Contacts has shifted its planning and research resources into a...of experience in research at media and creative agencies. Paul Frampton, the managing director of MPG, said ... Index and Nielsen Media Research. A killer insight can as easily come from Omniture, Twitter or a buzz ...
Relying too much on research has stripped the originality from advertising, BBH London chairman Jim...were at the same time lowering the ceiling. The researchers had taken over the asylum. When ... are predisposed to change Where there is change, there are leaders. But in research, we talk to followers ...
Research In Motion has unveiled its Apple iPad tablet rival, which it is calling it the BlackBerry
The most popular form of entertainment for smartphone users is playing games, new research
BlackBerry-maker Research in Motion (RIM) is to unveil its tablet device, dubbed the 'Blackpad
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