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Sandra Macleod, Echo Research: Solve the trust equation

sea. Sandra Macleod is group CEO at Echo Research ...

Research - Slice PR - Radox reclaims 'selfishness'

with young children were identified as the key regular buyers. Research found that the most precious ... sales of Radox. Strategy and plan The PR team used research to come up with the idea of Vesuvius ...

Industry fails to value diversity of background, research finds

practitioners, according to new research....on ethnicity were being experienced by participants. Report author Dr Lee Edwards said of the research ... ' managing director Mavis Amankwah welcomed the research and agreed the industry needed to be better ... , which promotes cultural diversity in PR, agreed with Amankwah and added: 'The research supports our ...

Chime Communications agrees deal for research firm Tree

Chime Communications has announced it has agreed in principle to buy Tree, a research and data...Tree, currently owned by Cagney, was founded in 2001 by Steve Mattey and Matt Bayfield. It has capabilities in database management, research and analysis, with clients including O2 and VW. Mattey and Bayfield will remain with the business following the acquisition. It is expected that the deal ...

Hit or Miss? Cancer Research launches upbeat campaign

Combating cancer Cancer Research UK kicked off an integrated campaign this week to highlight its...of the survivors in the TV ad are a testament to the success of years of fundraising, research and campaigns ...

Better campaigns: Research: 3 ways to use it

Used properly, research can be a powerful PR tool and has the potential to achieve anything from a...If you want a quick press release, commission a survey. So says Rick Nye, director at research ... about it like a political party or well-funded NGO would, and use research.' Of course anyone working within a market research company would extol the benefits. But a research-based campaign run by Mandate ...

Public Sector: Agency budgets hit hard, research reveals

, latest research indicates.

Corporate comms budgets face further cuts, research shows

, according to research from Watson Helsby.

Research - Woolley Pau PR - Sudocrem enlists star appeal

. Consumer research was used to identify the cost of beauty and provide money-saving tips. Measurement ... was positioned as the essential skincare cream for smart women who are cash-conscious. The fact that our research ...

Campaigns Showcase: Research - Slice PR - Radox reclaims 'selfishness'

with young children were identified as the key regular buyers. Research found that the most precious ... sales of Radox. Strategy and plan The PR team used research to come up with the idea of Vesuvius ...

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