21 Jul 2010
| by John Reynolds
Asos, the online fashion retailer, Bauer Media and Cancer Research have teamed up to launch a...The campaign, called Sun Smart, kicks off this week. It was arranged by MediaCom, Cancer Research ...
, SunSmart campaign manager at Cancer Research UK, said: "Sunburn is a sign that skin cells have been ...
was challenged by Cancer Research UK to increase young people s awareness of the link between sunburn and skin ...
Cancer Research UK is rolling out a brand marketing campaign next Monday (12 July), which..., and will be supported through radio, digital, direct mail and PR activity. It will also be featured in Cancer Research ...
.
The ad shows how the advances in cancer research are helping many patients to overcome the disease ...
Research UK, said: "Cancer research is an incredibly complex area and, for many people, it can be difficult ...
07 Jul 2010
Cancer Research is launching a new campaign, by AMV BBDO, which features real doctors alongside
Initiative is launching a no-cost, worldwide campaign to drive awareness of the research undertaken...Diabetes Research Foundation International is the worldwide leader in funding research to find better ...
Print and outdoor are the most efficient media for FMCG advertisers, according to research from...Last week Sally Dickerson, global director at Brand Science, presented the most recent econometrics research at Clear Channel Outdoor's Ideas Seminar to more than 150 planners and buyers from ...
for different types of advertisers.
The research found that outdoor is the most efficient medium ...
advertising, after research showed most consumers believed broadband ads were misleading....The research, conducted by ICM on behalf of Virgin Media, showed nine out of 10 customers found ...
to be accurate. The research comes after the Advertising Standards Authority instructed the Advertising Code ...
interviewed for the research, only 2% said they found the current approach to advertising "up to" speeds ...
-good score of nine ads used in research into the engagement levels of digital outdoor ads conducted by Clear...unnamed advertiser to determine which ads consumers engaged with most. The research used new face ...
expression compared with the average ad. The research also found that when animation is added to static ...
video only gave a 4% uplift compared with static ads. The research found that ads have a longer impact ...
15 Sep 2010
The campaign which spans press, poster and online aims to raise 5 million by encouraging people to visit the charity's 'virtual brain' website www.kidspeaceofmind.org and buy a virtual brain neuron to help fund research.
Visitors to the site can buy a neuron for 5 each, personalise it and join ...
26 May 2010
| by Ben Bold
Media. Last year, M S conducted research among its female shoppers, who said it was not treating "all ...
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