Pottinger, a researcher for John Grogan MP and a qualified electrician. He said: The global helicopter ...
Postar, the audience research body for outdoor advertising, has relaunched as Route following a £19...Route has been more than three years in the making and is a people-focused measurement system, differing from previous systems that have taken advertising locations as their starting point.
The research incorporates the largest GPS travel data of its kind, spanning 28,000 people, who each carried a ...
31 Jan 2013
| by John Owens
key part of government plans to bridge the gap between research and commercialisation in the UK ...
28 Jan 2013
| by Staff
Last year's number-one brand was food and smoothie drinks maker Innocent , which beat Starbucks, giffgaff and Cancer Research UK to take the top slot. The ranking also featured names from a wide range ...
to conduct this year's research and to help crunch the data.
The research combines qualitative ...
, third-party research into target audience behaviours, and finally nodal analysis of associated key words / phrases with each other using online tools (e.g. Google Adwords). For this research, the audience ...
analysis is conducted. For this research, 25 locations form for the basis of analysis a typical project ...
study from Thinkbox and COG Research, blended analysis of video footage of 23 households' living rooms ...
to viewers and clearer results to marketers."
David Poltrack, chief research officer at US broadcaster CBS ...
and Twitter in a programme of research and experimentation in this exciting new area."
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...
11 Dec 2012
| by Kim Benjamin
that emotions drive all decisions - as such, it says that research needs to probe for emotional responses rather ...
the market research industry and Brainjuicer has embraced it as the key driver in its methodologies.
Central to its strength in innovation is Brainjuicer Labs, the agency's research and development arm ...
11 Dec 2012
| by Kate Magee
past seven pitches. It also retained clients Netmums, Direct Line and Cancer Research UK.
Despite ...
, researching more travel-friendly and less-congested routes to reduce carbon emissions.
It has provided ...
06 Dec 2012
| by Kim Benjamin
' of the endless price-comparison commercials.
- Research: what is the consumer take on all this? I bet ...
to remove filters