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Trend Report: Real time trading

31 Jul 2012 | by Mike Fletcher

stand at around $246m ( 157m), according to IDC Research s 'Real-Time Bidding in the United States ...

Facebook ad revenue growth slows to 28%

27 Jul 2012 | by Sarah Shearman

of $157m after it boosted its spend on sales and marketing and research and development (R D) and made ...

Arif Durrani: London 2012 is the only game in town

27 Jul 2012 | by Arif Durrani

for their multimillion pound investments with "tangible image and business benefits", according to research from Havas ...

Olympics more popular than Royal Wedding or Jubilee

27 Jul 2012 | by MPG Media Contacts

Five million people intend to watch at least some of the Olympics on a mobile device, new research

British shopping habits will not be heavily affected by the Olympics

27 Jul 2012 | by Sasha Birkin

be willing to part with additional cash and spend more money than they would usually? Research conducted ...

Think BR: Customer understanding? Just ask

27 Jul 2012 | by Richard Parboo

customers to the site is not enough. Recent independent research commissioned by Janrain revealed ... to independent research commissioned by Janrain - and ask the reader to share the profile information. When ...

Dennis to launch cycling mag against IPC and Future

26 Jul 2012 | by Nick Batten

Cyclist will go on sale on 19 September priced 5 and with a print run of 50,000. Dennis claims that research has shown that in addition to the huge growth in cycling, there has been a change in attitudes especially in the road cycling sector. The launch comes soon after the Tour de France was won by a Briton ...

Tablet owners expect interactive ads, research highlights

26 Jul 2012 | by Sarah Shearman

offer something different to other forms of advertising, according to new research by the Internet...The research, carried out with partner Ipsos MediaCT, studied consumer attitudes towards tablet ... series of ads for the research that were tested on the participants, and qualitative interviews also took ... on tablets. The research shows that tablet users are open to advertising, with almost two thirds ...

Double Standards - '2011 was a real kick in the arse for UK agencies'

26 Jul 2012

this simple, effective and free creative research offering has introduced much-needed focus on the quality ... Multiplier research is a good example of this. The industry is also focusing on emerging platforms and how ...

My Media Week: Rufus Olins

25 Jul 2012 | by Mark Banham

. Afternoon spent discussing our forthcoming sector research. Interesting to see that one of the main reasons ... multi-platform research across a variety of news brands to show how the different platforms amplify one ...

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