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New research looks at whether marketers are spending wisely on social media, writes Kieran.... But the question that needs to be asked: is all this money being spent wisely? Not so according to new research. New research commissioned by Pitney Bowes Software looks at the behaviours and attitudes towards ... irritated by that company s social media behaviour - an alarming revelation because the research suggests ...
be ignored. The research clearly highlighted that these channels are particularly important for Generation Y ... demographics and focus on the areas which matter most to them. The research reinforced that marketers ...
. This is the surprising finding of Initiative s latest global research report: "The New Power of Television: How Social ...
. In one of the largest research studies to date, Facebook s data team decided to explore the phenomenon ... social platforms, but what the researchers actually found, was something quite different. By observing ... emerged. Users visiting a website to research information or products were more likely to pay attention ...
. Cognitive Measurement - consumer research, perception of product, feedback from employees, etc ...
partly right. Ipsos ASI s research has found that a third of airable ads, ie, those with an average ... that wouldn t I, I do work at a research agency. But there are strong benefits to testing - if you ...
of the internet as an advertising medium can be further realised. According to our recent research that was conducted in partnership with Research Now (August 2012) the average UK household has 5.5 connected devices ... within the home, where over three quarters (76%, Research Now, Aug 2012) of UK adults use at least one ...
for their personal use? The results from the latest Tech Tracker research suggests particular consumer interest ...
Tash Walker, partner at The Mix Research, explores the dilemma that mum faces when it comes.... Tash Walker, partner, The Mix Research ...
up with this rampant growth. AYTM Research in partnership with Mashable conducted a market research study that found that current Android owners are 2.4x more likely to switch to an iPhone than vice ...
