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Exclusive research by Ebiquity, commissioned by Marketing , has revealed that Unilever, Nestl and MasterCard are among those to have opted not to try to oppose their rivals and Olympic sponsors Procter Gamble, Cadbury and Visa in the marketing stakes, and are, in effect, sitting out the Games. Over ...
-performing Olympic sponsor and rival Adidas, according to new research by digital agency Jam....Research on web buzz carried out by BrandWatch, commissioned by digital agency Jam from 1 December to 7 February, shows that Nike is dominating conversations on the internet, with 7.7% of the conversations about the Olympics associated with the brand. By contrast, Adidas is only pulling in 0 ...
. David Goodall, managing partner at Havas Media International, said, "Bespoke research undertaken ...
of research and analysis at Trendwatching.com, says that 'frictionless sharing' will continue to be a key ... were frivolous with their money in 2006 and 2007 is bogus.' Research from JWT suggests that brands ... whole life in research; indecision breeds indecision,' he says, pointing to the idea that consumers ...
to exclusive research carried out for Marketing by OnePoll.
and effort looking for and researching the right sponsorship opportunity and we know that rugby, the fastest ...
endorsements, according to exclusive research carried out for Marketing prior to the 2006 FIFA World Cup ...
was made after the two companies carried out research showing that there was a need for a single global ...
LONDON - Aviva, the insurance company, has appointed independent research company Fast Track
to formalise the protest and to reveal research into the alleged slavery link. The protestors claim the bank ... by the Quaker slave traders Alexander and David Barclay. Our research shows that Alexander Barclay ...
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