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The latest online adspend figures show travel's continued growth. Will this continue?
04 Jul 2012 | by Robin Frewer, Industry leader, travel, Google UK.
If travellers and holiday-makers continue to be motivated by getting the best deals online - and brands offer them - then it will. Consumers research and book where they get the best results; therefore deals online and travel businesses will have to reinvest at the point where they get the best ROI ...
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