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Reputation survey: NHS reforms fail to resonate with public

Following the introduction last month of reforms to the NHS, new research suggests the majority...not aware the reforms had been completed. The research did not hold much good news for Labour ... research agency OnePoll How I see it Gill Morris, chief executive, Connect Communications ...

Reputation Survey: Google trusted despite industry dominance

-competitive practices, research shows that UK consumers retain trust in the brand. A joint PRWeek/OnePoll survey ... in the search engine market. The research illustrated the dominance of Google's search function, with 82 per ... with just 15 per cent for Google. Survey of 2,000 members of the public conducted by global research ...

Top PRs trust the BBC, hate reaching out and expect 2013 to be 'challenging'

. Many believed there were just too many terms to mention. Kudos to Research in Motion vice ...

Sector Insight (interactive): sugar confectionery and gum

and, according to Mintel's brand research, is not considered forward-moving. Werthers ... in Mintel's brand research. Source: Mintel ...

Reputation Survey: Online stores blamed for high street slump

As Republic becomes the latest big-name high street store to close, research reveals that 38 per.../OnePoll's latest research has revealed. The survey was conducted as fashion brand Republic became the latest ... an online-only brand's site. The research showed the high street retains significant support from ... conducted by global research agency OnePoll How I see it Niki Wheeler, director, Launch PR Bleak ...

Sector insight (interactive): home insurance

. AXA. In brand personality research, AXA came out least well, being seen as boring and tired ...

Sector Insight (interactive): travel agents

High-street travel agents have been hit hard by online research and booking, writes Jane Bainbridge....Trends Internet. High-street agents have suffered as consumers go online to research and book ... /Mintel Research sources used for holidays/short breaks in the last 12 months, 2010-12 {"dataSourceUrl ... about its aircraft and customer service. Hays Travel. In Mintel's brand research Hays ...

What's in store for 2013?

in research, whether it is drawing in specialists, setting up new divisions or using new tools. JCPR ... the PR sphere. Pointing to JCPR's parent agency Edelman, which has publicly moved to up its research ... and better data will drive investment around research. THE YEAR OF MOBILE (Credit: Everything ...

Diary - Calendar boys

Even more exciting than pictures of gambling lambs, red squirrels and misty Peak District landscapes, the market research lads (yep just the lads) at Ipsos Mori are baring all in a 2013 calendar. It s not a bizarre response to some particularly fascinating piece of research that they have uncovered ...

Field marketing: coping with the data deluge

the strategy behind everything we do,' says Nick King, market research director at Trader Media Group. 'It ...

 

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