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My Media Week: Stevie Spring

15 Mar 2011 | by Hayley Pinkerfield

the gorilla research programme with the Aspinall Foundation. Typically, I haven't had a chance to take ...

Starcom appoints Benoit to head Procter & Gamble account

07 Mar 2011 | by Mark Banham

substantial further investment in digital, technology, data and research. "In Geraud we have a very rare ...

My Media Week: Jason Dormieux

01 Mar 2011 | by Hayley Pinkerfield

reporting requirements for one of MEC's clients with our resident research and analytics gurus, David ...

NotW men's mag Jam bundles free Gallagher CD

25 Feb 2011 | by Mark Banham

creative director of Fabulous. News International will commission research that studies the viability ...

MAGAZINE ABCs: Loaded drops 26.3% as men's lifestyle freefalls

12 Aug 2010 | by Mark Banham

the publishers are doing to address the slide, for instance the recent research that Bauer is doing with its 4D man research. I think initiatives like this show that publishers are really looking seriously ...

Omnicom strengthens Google ties with global partnership

15 Jul 2010 | by Mark Banham

, which also owns video content site YouTube, will then supply Omnicom with pinpoint data and research ...

More than 90% of consumers would not pay £2 a week for Times Online

26 May 2010 | by Ben Bold

Online, according to research, with only 5% saying they would fork out £2 for a week's digital...will introduce along with paywalls around its online content in the next month. The research, conducted by Entertainment Media Research on behalf of media law firm Wiggin, found that it was not just The Times ... was a reasonable price to pay, The research also looked into the magazine market. Findings suggested ...

FT promotion highlights high-value audience appeal

05 May 2009 | by Sara Kimberley

on their clients, competitors and industry sectors. It will also include case studies, research, audience ...

Plants in the office reduce illness

09 Apr 2009 | by David Emin

the building during the day. If the above piece of research does not persuade your boss, then bring him in a ...

Insiders' Guide: Internet Advertising Bureau

07 Apr 2009 | by Staff

Our research, events, programmes, marketing, mobile and regulatory affairs departments all work together to ensure our member companies (500 at the last count) get the most from their annual fees. Who ... the ROI conundrum, the self-regulation of online behavioural advertising, mobile effectiveness research ...

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