Search results for "Research

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Danny Rogers: Facebook needs to act on child protection

14 Apr 2010 | by Danny Rogers

experience and research, that a panic button is the best way to protect children currently, then we must ...

OPINION: We need to catch up fast if we want to ownword-of-mouth

11 Jan 2008 | by Alex Burmaster

challenges to overcome. Research must become a core competency. WOM marketing requires continuous tracking ...

OPINION: PROs should play a bigger role in the climate change battle

29 Nov 2007 | by Dudley Howard

is there. According to Venture Business Research, private equity and venture capital investment in clean ...

VIEWPOINT: Harness the potential of the mobile web

24 Oct 2007

Kaizo head of technology Ed Barker says that the mobile web is a huge opportunity for PROs but only if the correct research is done first. In this week s video podcast Barker urges PROs to investigate how activity on the mobile internet could work for a brand. He says: Marketing dollars ...

PROs must heed Ofcom digital report to navigate the net

30 Aug 2007 | by Stephen Davies

warranted. Like any PR campaign, the first step of the process is thorough research. PROs should first ...

 

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