06 Dec 2012
| by Helen Edwards
In a recent piece of informal research - look, I asked a few people - the discovery was made...research was sketchy, non-robust, non-triangulated and, well, downright suspect on all accepted ...
I plunder most weeks. It is always thoroughly researched, peer-reviewed and clearly referenced, yet ...
07 Nov 2012
| by Helen Edwards
weekly opinion piece, you could argue that the cerebral bit - musing, researching, theorising ...
, the answer is usually research. It is by no means rare for the findings of all recent research exercises to be given to another research-based supplier to cross-analyse, for 'deep insights'. What is the marketing ...
to collate them and work out what they actually mean.
Anyone who has sat through a research debrief in a ...
ve come already. Ipsos research into the youth market recently made me pause for thought. It noted ...
17 Oct 2012
| by Helen Edwards
an annual resolution to do less, there is now a body of academic research to stiffen that resolve ...
03 Oct 2012
| by Helen Edwards
anywhere, but the chief culprits are researchers and agency planners. They are dangerous in the usual way ...
tech research lab, of course - this incredible 'interactive plant' demonstration from Disney Research ...
22 Aug 2012
| by Helen Edwards
knowledgeable, better-written and researched reviews from accountable sources.
Expertise and editing come ...
25 Jul 2012
| by Helen Edwards
by McKinsey Global Institute - the economics research arm of the consulting firm - last month
- Global ...