Search results for "Research

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Is PR really worth it? Stuart Smith, Ogilvy PR

12 Oct 2011 | by Stuart Smith, chief executive EMEA, Ogilvy PR

: advertising, research, planning, direct mail, sponsorship, events marketing and digital. This agency devises plans and executes integrated campaigns where PR has led the research, identified the guiding insights ... % of senior European corporate PR practitioners identified research as a rising need by 2012 (Euprera, 2009 ...

A social gathering: Richard Brett, Shine Communications

12 Oct 2011 | by Richard Brett, joint managing director, Shine Communications

clothing chain Forever 21. Our research told us that trading on the brand's Los Angeles heritage would ...

Brand Republic to explore relationship between marketing and corporate affairs

08 Sep 2011

The research, carried out jointly between Brand Republic Group, Echo Research and Ebiquity, will explore trends in how marketing and corporate affairs are aligned within businesses. The survey should take less than five minutes to complete, so please click here to participate. In return, you ...

At the heart of the action

15 Oct 2010 | by Richard Brett

sioned research among marketing direc tors about the changing role of PR in light of the social media ... . Specially commissioned research that revealed a new wave of women were turning their backs on ladette ...

Win the fight for relevance

15 Oct 2010 | by Rachel Friend

workers. Now that the Chancellor is looking for cuts in every department, recent research suggests that up ...

PR creates GoodBuzz

15 Oct 2010 | by Graham Goodkind

are known as "nutty methods". Or you can put well-researched facts into sophisticated computer models, more ...

PR Essays

15 Oct 2010 | by Andrew McCormick

or five years ago and raised enough money to start a research comp-any. In our latest campaign for Metro ... . It s about putting research into the outcomes. MT It s important that tracking is considered from ...

 

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