08 May 2013
/MEC
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Adwatch research was conducted from 2 May - 7 May 2013 by TNS as part of its twice ...
29 Apr 2013
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Adwatch prompted advertising-awareness research was conducted during March and April 2013 by TNS as part of its twice-weekly OnLineBus omnibus among 1000 adults aged 16-64. For details of the survey, contact Bob.Salmons@tnsglobal.com (020 7160 5581). Ads were compiled by Ebiquity ...
29 Apr 2013
| by Tracey Follows, Chief strategy officer and executive partner,
JWT London
on screen right now.
Adwatch prompted advertising-awareness research was conducted during March and April ...
the confidence they need in day-to-day life.
"Internal research has revealed that only 1% of UK women would ...
in unpaid duty."
The ASA received one complaint from Cancer Research arguing that the claim that "the ...
". Cancer Research also argued that the " 3bn lost in unpaid duty" was an exaggeration.
The ASA ruled ...
26 Mar 2013
| by Staff
change London 2012
Thinkbox - A marketing problem with a research solution: Screen Life: the view ...
#dontcoveritup campaign
Women's Aid - Blind eye
Kern Sohn - The gnome experiment
Cancer Research ...
A "threatening" Cancer Research UK direct mail ad has been censured by the advertising watchdog...to "have an element of intrigue", and that the reverse of the envelope stated "Cancer Research UK," meaning ...
by cancer.
It ruled the ad must not appear again in its current form, and has told Cancer Research UK ...
, sensitivity and clarity" .
Nick Georgiadis, head of direct giving at Cancer Research UK, apologised ...
25 Jan 2013
" from Nike Golf, Microsoft Research and Hertz.....
Microsoft Research - IllumiRoom
IllumiRoom is a proof-of-concept project intended to 'push the boundary ...
Under its pan-European 'Arctic Home' scheme, Coca-Cola will donate 3m a year to help protect the polar bear population and support WWF's lobbying of international governments.
Funding will go toward researching polar bear numbers, helping human communities to live harmoniously with the animals ...
" positioning has been developed following a global research project led by global marketing director Jan ...