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Twitter fuels IPO speculation with Morgan Stanley appointment

of market research firm PrivCo told the FT that this kind of appointment "is a clear indicator that Twitter ...

ASOS, British Gas and O2 lead Marketing Society Awards 2013 nominations

change London 2012 Thinkbox - A marketing problem with a research solution: Screen Life: the view ... #dontcoveritup campaign Women's Aid - Blind eye Kern Sohn - The gnome experiment Cancer Research ...

Nine rules of engagement in the social validation economy

, but it also creates them, as well as tasks that simply did not exist before. According to research from ...

Brand Barometer: Anthony Nolan's latest viral campaign reviewed

" from Nike Golf, Microsoft Research and Hertz..... Microsoft Research - IllumiRoom IllumiRoom is a proof-of-concept project intended to 'push the boundary ...

Brands tackle the content conundrum

others will spend three months researching online and speaking to friends. As they get closer to purchase ...

BT aims for brand revival with its big content gamble

. Michael Underhill, a research analyst at media and telecoms research service Enders Analysis, agrees ...

Do you know the Family CEO?

Exclusive research by IPC Media demonstrates the considerable purchasing influence, power...Earlier this year, publisher IPC Media began a long-term project to redefine and research ... six months on an in-depth research project to discover more about this demographic. The company ... and behaviour relevant to their brands. The research was conducted among more than 2000 women, via SeeMe ...

IGN unites with retailer Game to target gaming community

love IGN and our customer research has reinforced what a great fit this is for our brand." Ian ...

ITV set for first rebrand in seven years in January

viewers, in what Rufus Radcliffe, its group director of marketing and research, has hailed the "most

Marketing's Trends plus conference is three weeks away

includes: Henry Mason, global head of research and managing partner, trendwatching.com; Manoj Fenelon ...

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