-leading research and publications for Group M that will span the entire marketing services world. As one agency ... of the task, across three global networks, and access to in-depth research from WPP companies such as Kantar ...
The Newspaper Society has appointed Keith Donaldson to the new role of head of research and insight....Donaldson, who was previously the head of sales research at BBC World, will be responsible for developing industry research initiatives and working closely with agencies and advertisers on the benefits ... ." The Newspaper Society is working on a major research project with gfk/NOP on how regional press fits into people ...
& Saatchi's research and development arm, a national assignment....in this type of strategic challenge in the cultural change space. "The research and development lab approach ... to YMCA's research capabilities, which will be a real asset for our other clients, helping them across ...
with Allan to develop new areas for trading and research. Quite how this translates into reality remains ... and MindShare). Allan says the hope is to make savings on generic research products that all three agencies ...
in the Asia-Pacific region, with work for clients such as Standard Chartered Bank. In planning and research ... research programmes, such as a global youth study with Yahoo! that provided insights into youth usage of media and technology in the US and ten other markets. Other prominent research programmes included its ...
," the research company predicted. "There is an indication that the ad will not fuel a sense of exclusivity around ...
the consumer remembers; market research will tell you that it is a fact that many people remember the person ...
approach to planning called ETNA. Underpinning this was an investment in neuroplanning - MRI scan research ...
's research arm, Economatrician, reported that the work was "2005's most- talked-about ad campaign". The media ...
Crozier, Adam Job: Chief executive, Royal Mail. Company: Royal Mail Group, 148 Old Street, London EC1. Work tel: +44 (0)20 7250 2888. Details: Not supplied. Lowdown: The former Saatchi Saatchi creative executive who hired Sven-Goran Eriksson as the England manager, is not having an easy time of it...
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