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Creativity training...what does it actually mean?

02 May 2013 | by Jim Lusty

definitions of art and music and ultimately devalues its merit in other areas of life. Research has found ...

Argentine fast-food chain opens in UK with horse burgers

01 Apr 2013 | by Phillipa Space

horse burgers, in the UK, known as Foal Burgers, was made after extensive research was carried out ...

Think BR: Branding through de-branding

16 Jan 2013 | by Thayne Forbes

endorsement featuring higher on the list of consumer purchase decisions, according to research from Barclays ...

Think BR: Tablet ownership, TV advertising and catching the shopper off guard

08 Jan 2013 | by James Lunn

our own research shows us that around 24% of shoppers now own a tablet, with this set to rise to a ...

Think BR: The power of life changing moments

07 Jan 2013 | by Lauren Mattey

in substantial ways, writes Lauren Mattey, research manager, Ipsos UU, Qualitative Research...the power of life changing moments. Lauren Mattey, research manager, Ipsos UU, Qualitative Research ...

Think BR: New Year's revolution

03 Jan 2013 | by Jane Asscher

your gut instinct conclusion right at the start of an interview, research debrief, or client meeting ...

Think BR: Businesses find new purpose

02 Jan 2013 | by Amanda Powell-Smith

simply creating nice PR . Research from organisations like BITC demonstrates that companies that gear ...

Bridging the loyalty chasm

17 Dec 2012 | by Stuart Evans

be ignored. The research clearly highlighted that these channels are particularly important for Generation Y ... demographics and focus on the areas which matter most to them. The research reinforced that marketers ...

Think BR: Building reputational capital

17 Dec 2012 | by Nathalie Nahai

. In one of the largest research studies to date, Facebook s data team decided to explore the phenomenon ... social platforms, but what the researchers actually found, was something quite different. By observing ... emerged. Users visiting a website to research information or products were more likely to pay attention ...

Think BR: What value is your sponsorship really giving you?

14 Dec 2012 | by Rupert Pratt

. Cognitive Measurement - consumer research, perception of product, feedback from employees, etc ...

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