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National arts sponsorships reached record levels in 1994/95, according to research released ...
which Carlsberg-Tetley s research and development director Tom Wright believes is already worth ... range of products, says research and development director Tom Wright.. The signs are, however ...
research from the Marketing Forum....The past year has seen a continued shift of marketing spend below-the- line, according to new research from the Marketing Forum. The research, among more than 250 delegates on board the Canberra ... five years, adding to the call for greater long-term investment in brands. But the research ...
New research shows that the rift between clients and their advertising agencies is as deep as ever...New research shows that the rift between clients and their advertising agencies is as deep ... , the marriage between agency and client is as unhappy as ever. Research from the annual Marketing Forum ... . The research was put together from a series of qualitative research groups representing more than 250 key ...
