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Marketing revolution needed to catch up with technology, says Rory Sutherland

of research at a dangerous angle." Don t miss the outspoken vice-chairman of Ogilvy Group UK sharing his ...

PR measurement guide 'rejects' single definitive method

research and analytics . ...

Cilla Snowball urges ad industry to support women

to launch their own businesses. The research stressed the need for more opportunities for women ...

Ogilvy, Unity and Cancer Research UK win big at CIPR Excellence Awards

Ogilvy, Unity and Cancer Research UK were the big winners at this year's CIPR Excellence Awards...PR professionals attending last night s awards ceremony watched Ogilvy pick up top honours in the global, corporate and business communications, and integrated categories for its Gnome Experiment campaign. Unity and Cancer Research UK s R UV Ugly won two awards for best not-for-profit and best ...

PRWeek TV: 'Agency agnostic' clients giving PR shops bigger digital role

Following research revealing that PR agencies are winning digital work from specialist agencies , Bell Pottinger Wired MD James Thomlinson and Brands2Life director Alex Pearmain told PRWeek TV this was increasingly a result of clients becoming agency agnostic . Thomlinson said: Clients are becoming savvy ...

Simon Kelner's independent approach to PR

? Someone who has done their research, shows a passion and understanding for the job, and knows where ...

In-house and agency heads review unpaid intern policies following campaign

PRWeek research into intern positions advertised on various job websites within the past four months found more than 30 roles that could potentially contravene minimum wage legislation. However, when quizzed on the ads, a number of in-house and agency heads said they had since reviewed ...

On the agenda: Embryonic stem cell breakthrough

, cardiac disease and spinal cord injuries. PR strategy The research was published in Cell ... , but who were not involved in the research. In addition, the centre made experts available for interview to the UK national press. Media coverage The research was covered across the globe. In the UK ...

Smithfield to assist UK Kodak Pension Plan trustees

of the mark and based upon inadequate research . Smithfield is advising the trustees on their comms ...

News round-up: StreetGames, Sports Direct and Albion Drive

to the European Bioenergy Research Institute (EBRI) at Aston University in Birmingham. Financed ...

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